Gemm Learning provides a self-paced software that builds the cognitive and learning skills required for reading, to students with learning difficulties. Although Gemm had success with their current forms of marketing, SEO and Google Adwords, their team was looking to expand their reach with Facebook Advertising. DG was able to help them build a strategy, develop effective creative and copy and run multiple successful campaigns. Please see Appendix A for the recommended strategies.
February 22, 2016